Bringing New Stages to Talladega

Both inside and outside of Talladega Superspeedway, Production was able to “set the stage” ahead of this past weekend’s Geico 500 in new and exciting ways. Outside the track, CSMP was able to utilize their new Stageline SL-100 mobile stage for the first time as the centerpiece of the Old Row Party Pit, an activation aimed at purchasers of the race’s collegiate ticket package in partnership with Barstool Sports.

Inside the track, Production was also able to deploy their “ModTruss” stage for driver introductions for the first time. The structurally rated plate truss allows for more robust structures with smaller truss than traditional tube truss and is infinitely adaptive to design. While maybe not noticeable to the average race fan, the new stage design allows CSMP to continue to innovate the tradition of NASCAR pre-race for the remainder of 2023 and beyond.