Rolling Out the Red Carpet for “I Saw The Light” Movie Premiere

In September 2015, JHE Production Group announced its expansion to Nashville, Tennessee. Known as “Music City,” Nashville is now home to JHE’s 10,000-square-foot office located at 816 Airpark Center Drive.

Shortly after the announcement, JHE’s Nashville General Manager Bert Hensley orchestrated a red carpet production for the premiere of the Sony Classics Pictures’ film “I Saw The Light.” The film features Tom Hiddleston as the legendary country music star Hank Williams.

In collaboration with Los Angeles event and PR agency, The Branding Bee; Brett Ratner’s production company, Rat Pac Entertainment; Sony and SunTrust Bank Sports and Entertainment Group, JHE designed and delivered the step-and-repeat back drops, provided carpet and lighting, and managed the event logistics.

Led by Hensley, the team consisted of David Netta, Nathan Poirier, and an eight-man local crew. Efforts included production design and décor, permitting, security and logistics for the red carpet and after party.

“I Saw The Light” is scheduled to be released on March 25, 2016.