We were honored to play a huge role in a historic day for NASCAR as the sport’s long-awaited Next Gen cars were unveiled May 5th in Charlotte, North Carolina. The NASCAR Next Gen stockcars will bring the showroom to the racetrack, making their debut at the 2022 Daytona 500. The event included a big reveal for the cars with a retractable screen on stage, as well as a guest welcome area and manufacturer displays.
In attendance were NASCAR press members who shared the historic event across various social media and news platforms. The reveal was streamed live on NASCAR.com and the full video can also be found on NASCAR’s YouTube channel.
We were thrilled to be able to help our long-term partner NASCAR on this monumental day for the sport and look forward to seeing the Next Gen cars hit the track in 2022!
CSM Production provided:
- Stage build and scenic design
- A/V and lighting
- Custom fabrication
- Display builds
- Signage and branding
- Operations and logistics
- Project management