MICAH FULLER,
SENIOR VICE PRESIDENT, STRATEGIC PARTNERSHIPS
A veteran sports and experiential marketing executive with more than 500 live events successfully executed in his tenure, Micah Fuller is the Senior Vice President of Strategic Partnerships for CSM Production, and leads all new business efforts for the company.
Prior to joining the CSMP team in February 2021, Fuller was Director of Partnerships at SPECTRA, spearheading a number of multi-venue partnerships in Texas and Oklahoma. Fuller has also held positions at the Houston Sports Authority (Director of Business Development), Urban Sports and Entertainment Group (Senior Vice President of Sales), Cal Baptist University (Associate Athletic Director), and the NASCAR Media Group (Vice President of Sales and Programming). In his career, he has executed over $78 million in sponsorship, experiential activation, and large scale events that have entertained more than three million fans.
A graduate of the University of North Carolina at Charlotte with a degree in Public Relations, Fuller and his wife, Sandy, reside in Denver, N.C., and have two children: Kyle, a graduate of the United States Air Force Academy, and Caroline, who graduated from Baylor University.
TEN QUESTIONS WITH MICAH
What’s the best piece of advice you’ve ever been given?
“If you ever want to give God a good laugh, tell him you’ve got a plan.”
What’s one thing on your bucket list you’ve yet to accomplish?
It’s all golf related — I would love to attend The Masters with my son. With my family, I’d love to travel to Moorea and stay in an overwater bungalow.
What’s the most rewarding thing about working at CSM Production?
Getting to learn from Jay. 100%. I’m almost embarassed that I thought I knew what I knew when I came in, but learning from Jay every day is truly a blessing.
Who is your dream golf foursome, and which course are you playing with them?
This was pretty easy. I’d play with my son, Kyle, my father, who is still living, and my grandfather, who has since passed away. It’d be a Fuller Family Foursome. As to the where, we’d play Pebble Beach.
What’s the best book you’ve ever read?
The Bible.
What is your caffeinated beverage of choice?
Right now, it’s a cappuccino.
What is your favorite sandwich?
I love the #4 (Turkey & Provolone) from Jersey Mike’s with the juice. You’ve gotta have the “juice.” That’s what makes that sandwich perfect.
If you could learn a new skill, personal or professional, what would it be?
I’d love to learn how to fly an airplane.
What would you title your autobiography?
If it was about business, it would be I Thought Turkeys Could Fly, after a reference from WKRP in Cincinnati.
What did you want to be when you grew up?
A minister! How I ended up in production, I’m not sure! (laughs).