Diana Castleberry joined the CSM Production family in November 2016 as the executive assistant to President Jay Howard.
Prior to CSM, Diana was the practice and optical manager at Eyes on Lake Norman Optometry. There she was responsible for the overall practice, hiring and training of all personnel as well as and most importantly making a positive impression. The Maryland native has worked in health care for years in the areas of management, sales and education.
Capitalizing on her skills and experience, the dynamic woman recently accepted the role of office manager and has since introduced several new programs including a welcome program for new hires.
1. If you could only listen to one song for the rest of your life, what would it be?
Michael Franti & Spearhaed, Sound of Sunshine Album. My fav is Hey, Hey, Hey. Takes me to my happy place, sipping a glass of wine at sunset at the beach!
2. Least favorite chore.
Emptying the dishwasher.
3. What’s your TV obsession?
I love reality shows like “Survivor.” I secretly dream of being on the show … to outwit, outlast and outplay, although I hate spiders! Political shows like “Designated Survivor” and “Secretary of State” are also favorites. And of Course This is Us!
4. Have you experienced the CSM Production “goose bumps” yet? If so, where?
The Pinehurst Concours was my first experience. While the judges were handing out prizes to each of the winners, the realization of how all the pieces and parts come together and to recognize how much heart this team puts into everything they do gave me goose bumps.
5. What is one pet peeve you have?
My biggest pet peeve is not being on time. If you are not early, you are late!
6. What tricks do you have for staying organized and keeping Jay’s schedule organized?
Jay is very organized so keeping up with him is probably the biggest challenge I have. These types of challenges drive me. The best thing I can do is prioritize what is most important to him, listen, be proactive and be prepared.
7. Beach versus mountains. Favorite location?
Beach any day. We love Islamorada, and the Florida Keys.
8. In your role as office manager, you are really committed to making a big first impression for new hires and delivering the people-first culture every day. Why is this an important part of your mission?
I am very excited about being a driving force in moving forward with the people-first culture especially with the new hires! First impressions in all aspects of life are the most important and typically set the course as to how people and cultures are seen. Creating and maintaining a Positive, Open and Resposive culture begins the first day and I hope not only with our new hires but all employees to continue driving this culture forward on a day to day basis to maintain and maximize our people-first culture!
9. You have been a part of several events thus far. What’s the one most important tip you can give to a young event planner?
Listen, be prepared for all options and don’t be afraid to make it happen!
10. What question should we ask the next person who does 10 questions?
Who is your hero?